SodaStream: Performance Marketing Campaign Lead
Posted 11 days ago · 0 applicants
Saving, applying or scoring takes a few seconds to set up your free account.
The role in plain words
This role involves managing and optimizing paid media campaigns across platforms like Google Ads, Meta, and TikTok to drive global ecommerce growth. The day-to-day responsibilities include handling end-to-end campaign execution, managing budgets, analyzing performance data, and collaborating with international stakeholders to adapt strategies for local markets.
- 3+ years of hands-on experience managing performance marketing campaigns
- Google Ads
- Meta campaign management
- Google Analytics
- Advanced Excel skills
- Experience with TikTok Ads
- Experience with full-funnel marketing strategies and CAC optimization
Extracted from the job description · kept up to date automatically
Who this suits
This role suits performance marketing professionals with over three years of hands-on experience in Google Ads and Meta campaign management, particularly within ecommerce environments. It is less ideal for those who prefer working in localized, non-matrix environments or who lack strong analytical and reporting skills.
Full job description
Original listing · kept for referenceOverview (English)
At SodaStream, we’re looking for a hands-on Performance Marketing Campaign Lead to drive high-impact ecommerce campaigns across global markets.
In this role, you’ll manage and optimize campaigns across platforms such as Google Ads, Meta, and TikTok, working closely with cross-functional and international stakeholders to drive performance and business growth. You’ll play a key role in budget ownership, campaign strategy, optimization, and data-driven decision making.
This is a great opportunity for someone who enjoys staying close to the platforms, thrives in a fast-paced global environment, and wants to influence real business outcomes through performance marketing.
Responsibilities (English)
• Manage and optimize paid media campaigns across Google Ads, Meta, TikTok, and additional digital platforms
• Own campaign execution end-to-end including targeting, budget allocation, optimization, and performance analysis
• Work closely with global markets and ecommerce stakeholders to adapt strategy to local business needs
• Monitor and analyze campaign performance, identify trends, and make data-driven optimization decisions
• Provide input and direction on creatives and campaign messaging based on performance insights
• Present campaign results, recommendations, and strategic decisions to internal stakeholders
• Operate in a fast-paced, matrix environment with multiple stakeholders and priorities
Qualifications (English)
• 3+ years of hands-on experience managing performance marketing campaigns
• Strong experience with Google Ads and Meta campaign management
• Experience working on ecommerce or conversion-driven campaigns
• Strong analytical thinking and ability to make data-driven optimization decisions
• Hands-on experience with Google Analytics and advanced Excel skills for reporting and performance tracking
• High level of English – written and verbal
• Ability to work independently, manage priorities, and collaborate across teams
• Experience working in global or multi-market environments
It'd Be Cool if you also have
• Experience with TikTok Ads and additional paid media platforms
• Experience with full-funnel marketing strategies and CAC optimization
About Us
SodaStream is on a mission to revolutionize the beverage industry by reducing single-use plastic and empowering consumers to make more sustainable choices. As part of PepsiCo, we bring together innovation, creativity, and collaboration to shape smarter beverage experiences across dozens of markets worldwide.
Questions about this role
- This listing did not state a salary. We only show pay when the employer publishes it.
- 3+ years of hands-on experience managing performance marketing campaigns, Google Ads, Meta campaign management, Google Analytics, Advanced Excel skills