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Head of Marketing - Real Estate - Secondary

Yad2Petah Tikva, Center District, IsraelNot specifiedFull-timeSeniority: Not specified

Posted Jun 18 · 0 applicants

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The role in plain words

Must-have
  • 5+ years of experience in senior marketing roles within fast-paced environments
  • At least 2 years of proven experience managing a team or leading marketers directly
  • Proven experience in B2B marketing with a strong track record of generating high-quality business leads
  • Proven experience managing large-scale, high-volume marketing budgets
  • Performance-driven mindset with a deep understanding of user funnels, acquisition metrics, and growth strategies
Nice-to-have

    Extracted from the job description · kept up to date automatically

    Who this suits

    Full job description

    Original listing · kept for reference

    We are looking for a hands-on, performance-oriented, and strategic Head of Marketing to lead all marketing activities within the Yad2 Secondary Real Estate vertical. In this role, you will design and execute our marketing strategy, manage large-scale budgets, and establish structured working methodologies. This is a role for a high-energy "doer" who thinks outside the box, thrives on business goals, and knows how to push projects forward to get results.

    What You Will Be Doing

    • Own and develop the end-to-end marketing strategy across B2C, B2B, and C2C channels, aligning all activities with business growth and KPIs

    • Manage, optimize, and allocate large-scale marketing budgets effectively across different channels to maximize ROI

    • Ensure full synchronization with marketing Shared Services teams to create a unified and effective marketing language

    • Collaborate closely with the Sales teams to build high-quality lead funnels and support revenue growth

    • Deep dive into user funnels to analyze behavior, identify bottlenecks, and continuously improve conversion rates at every stage

    • Partner with Product, R&D and Data teams to turn marketing ideas into live products and features

    • Use data and analytics tools to monitor performance, optimize campaigns, and uncover new user acquisition opportunities

    Your Skills & Experience

    • 5+ years of experience in senior marketing roles within fast-paced environments

    • At least 2 years of proven experience managing a team or leading marketers directly

    • Proven experience in B2B marketing with a strong track record of generating high-quality business leads

    • Proven experience managing large-scale, high-volume marketing budgets

    • A performance-driven mindset with a deep understanding of user funnels, acquisition metrics, and growth strategies

    • High energy and a "hands-on" approach- you are someone who makes things happen and drives execution

    • Strong ability to work with data to drive decisions, including experience working with CRM systems (e.g., Salesforce) to optimize marketing and sales processes

    • Proven experience working across multiple interfaces: Sales, Data, Product, and various Marketing teams

    • Strong leadership skills with the ability to influence and move projects forward with different stakeholders

    • A proactive, "can-do" mindset with excellent communication skills and the ability to build strong relationships across different teams

    About Yad2
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    Questions about this role

    • This listing did not state a salary. We only show pay when the employer publishes it.
    Yad2
    Posted Jun 18 · 0 applicants
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