Senior UA Manager (Ad Networks & DSPs)
פורסם לפני 22 ימים · 0 מועמדים
התפקיד במילים פשוטות
התפקיד כולל ניהול ואופטימיזציה של קמפיינים ממומנים בהיקף גדול בערוצי שיווק מתקדמים כמו DSPs ורשתות SDK. מנהל הרכש יוביל אסטרטגיות צמיחה מבוססות נתונים, ינתח מדדי ביצועים וישתף פעולה עם צוותי הקריאייטיב, המוצר והאנליזה לשיפור מסע המשתמש. בנוסף, התפקיד דורש ניהול קשרים עם שותפים עסקיים ומחקר שוק שוטף לאיתור ערוצי רכישה חדשים.
- 2+ years of hands-on experience as a User Acquisition Manager or Media Buyer
- Proven track record of managing substantial marketing budgets and scaling campaigns across multiple digital platforms
- Exceptional analytical and quantitative skills, with a demonstrated ability to synthesize complex data sets into actionable recommendations
- Advanced proficiency in Microsoft Excel
- Strong leadership and project management capabilities with a proactive, solution-oriented mindset
- Experience writing and executing SQL queries
חולץ מתיאור המשרה · מתעדכן אוטומטית
למי זה מתאים
התפקיד מתאים לאנשי מקצוע בעלי שנתיים ומעלה של ניסיון מעשי ברכש מדיה או ניהול קמפיינים בתעשיית משחקי המובייל, עם יכולות אנליטיות גבוהות ושליטה מצוינת באקסל. הוא פחות יתאים למי שאין לו ניסיון קודם בניהול תקציבי שיווק משמעותיים או רקע בעולם הגיימינג.
תיאור המשרה המלא
המשרה המקורית · נשמר לעיוןThe Company
We are a fast-growing, dynamic B2C mobile gaming startup dedicated to creating next-generation, captivating gaming experiences. Driven by a passion for innovation and entertainment, we build high-engagement products that thrill players globally. Operating in a fast-paced and collaborative environment, we empower our teams to push boundaries and shape the future of gaming.
The Role
As a Senior User Acquisition Manager, you will drive our global growth engine by scaling high-volume campaigns across advanced marketing channels. You will take full ownership of performance marketing strategies, turning complex data insights into high-impact user acquisition funnels. This is a high-impact position where your expertise will directly influence our market footprint and scaling trajectory.
Description
• Hands-on management and optimization of large-scale paid campaigns across DSPs, SDK networks, and rewarded video channels to consistently meet and exceed performance KPIs.
• Develop, refine, and execute data-driven user acquisition strategies that align with aggressive product growth milestones.
• Build, maintain, and leverage strategic relationships with key industry stakeholders, publishers, and marketing partners to uncover unique growth opportunities.
• Continuous analysis of performance marketing data to evaluate content effectiveness, monitor ROI, and identify areas for funnel optimization.
• Collaborate closely with the creative team to conceptualize, test, and iterate on high-converting visual assets based on performance data.
• Work cross-functionally with Product, BA, and BI teams to align on performance metrics, refine targeting, and optimize the post-install user journey.
• Conduct continuous market research and user behavior analysis to identify emerging trends and systematically test new acquisition channels.
Requirements
• 2+ years of hands-on experience as a User Acquisition Manager or Media Buyer specifically within the mobile gaming industry.
• Proven track record of managing substantial marketing budgets and scaling campaigns across multiple digital platforms.
• Exceptional analytical and quantitative skills, with a demonstrated ability to synthesize complex data sets into actionable recommendations.
• Advanced proficiency in Microsoft Excel.
• Experience writing and executing SQL queries - advantage.
• Strong leadership and project management capabilities with a proactive, solution-oriented mindset.
• Superb communication and interpersonal skills, with a natural ability to collaborate across diverse internal teams.
שאלות על המשרה
- המשרה לא ציינה שכר. אנחנו מציגים שכר רק כשהמעסיק מפרסם אותו.
- 2+ years of hands-on experience as a User Acquisition Manager or Media Buyer, Proven track record of managing substantial marketing budgets and scaling campaigns across multiple digital platforms, Exceptional analytical and quantitative skills, with a demonstrated ability to synthesize complex data sets into actionable recommendations, Advanced proficiency in Microsoft Excel, Strong leadership and project management capabilities with a proactive, solution-oriented mindset