VP of Growth & Monetisation

📈 VP of Growth & Monetisation — Crypto Casino & Sportsbook

Location: Remote

Industry: Crypto Casino & Sportsbook

Level: VP / Senior Growth Leader

We’re scaling one of the fastest‑growing crypto casinos and sportsbooks in the market — and we’re hiring a VP of Growth & Monetisation who is obsessed with data, revenue, and performance. This is a role for someone who crunches numbers all day, tests relentlessly, and optimises every part of the player lifecycle with scientific precision. If you think in funnels, LTV curves, bonus cost models, and conversion probabilities, you’ll feel at home here.

🔥 What You’ll Own

• Full growth and monetisation strategy across acquisition, conversion, retention, reactivation, and VIP.

• Daily optimisation of ARPU, LTV, CPA, ROI, churn, RTP impact, bonus cost, and deposit behaviour.

• Continuous A/B and multivariate testing across funnels, CRM, UX, cashier, onboarding, and product flows.

• Deep analysis of player cohorts, segmentation, behavioural patterns, and revenue drivers.

• Identification and removal of friction points across the entire player journey.

• Hands‑on execution using CRM tools, segmentation engines, bonus systems, and BI dashboards.

• Close collaboration with Product, BI, Marketing, and Engineering to drive measurable revenue uplift.

• Rapid iteration cycles — test, measure, optimise, repeat.

🎯 What You Bring

• Strong experience in iGaming or Mobile Games B2C (casino and/or sportsbook).

• Proven track record of driving revenue through data‑driven optimisation.

• Deep understanding of crypto casino user behaviour, Web3 funnels, and high‑velocity acquisition.

• Ability to build dashboards, interpret complex data sets, and make fast, evidence‑based decisions.

• A hands‑on operator mentality — you execute, analyse, and optimise personally.

• Comfort working in a fast‑paced, well‑funded, high‑growth environment where speed matters.

• An obsession with measurement — you quantify everything and trust nothing without data.

🚫 This Role Is NOT For

• High‑level “ideas people” who don’t execute

• Managers who delegate all the real work

• Anyone who avoids dashboards, data, or experimentation

• Slow movers

💬 Ready to build something huge?

If you’re driven by data, addicted to optimisation, and motivated by revenue impact, we want to speak with you.