תיאור המשרה המלא
המשרה המקורית · נשמר לעיוןVi is the market-leading Enterprise-AI platform for health. We serve some of the world's largest health organizations, from Fortune 500 healthcare providers to pharma and consumer brands, and help them maximize acquisition, enrollment, engagement, retention and health outcomes. Vi Activate is a productized data solution, outputting Precision Targeted Audiences for paid media marketing to reduce marketing waste and drive meaningful client KPIs more effectively.
Requirements: • Paid Media Expertise: Strong hands-on understanding of paid media channels, including Meta, TikTok, Programmatic/Display and Search. You know how audiences are onboarded, targeted and optimized in each, with 4+ years of experience launching, analyzing or optimizing paid digital campaigns. Solid grasp of media performance dynamics (match rates, reach and frequency, bidding, creative, attribution), and able to tell whether results reflect the audience or the media setup. • Data Fluency & Measurement Expertise: Extremely analytical and data fluent. You can design and validate measurement methodologies (geo-split, holdout/incrementality, attribution), define data requirements and set up reliable data flows. • Technical Agility & AI-Native Mindset: Comfortable navigating unfamiliar technical concepts and tools, with the ability to learn, adapt, and get up to speed quickly. You’re curious, resourceful, and willing to get hands-on to understand how things work and solve problems. You already use AI tools daily to automate and scale how work gets done. • Ownership & Solution Orientation: You take full ownership of outcomes, not just tasks. Dependencies don't become excuses: you bring options and a recommendation, and drive work to decisions and next steps. You thrive in a fast-paced startup environment and operate well in ambiguity. • Collaboration & Communication: Excellent written and verbal communicator who builds trust across teams and time zones. Comfortable presenting to clients and explaining technical topics simply. Preferred Qualifications: • Pharma & Healthcare Experience (Advantage): Experience in pharma or healthcare marketing, especially reaching patients and caregivers across Clinical (trial recruitment), Commercial and Disease State Education campaigns. Working knowledge of healthcare data (claims, diagnosis and treatment signals) and its privacy and compliance considerations.
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