Head of Creator Partnerships

About the Role

As the Head of Creator Partnerships, you'll own the entire creator lifecycle, from identifying and recruiting new creators, through onboarding and long-term relationship management, to improving campaign performance through experimentation and data.

This role sits at the intersection of gaming, partnerships, operations, and growth. You'll work closely with Engineering and Sales to ensure every campaign has the right creators behind it while continuously improving how we acquire, support, and retain creators.

What You'll Do

• Build and grow ReachPlayers' creator network across leading UGC gaming platforms.

• Identify, recruit, and onboard outstanding game creators.

• Build long-term relationships with creators and become their primary business partner.

• Help creators improve campaign performance through data, experimentation, and best practices.

• Design and improve scalable processes for creator acquisition, onboarding, and success.

• Work closely with Engineering and Sales to ensure successful campaign execution.

• Identify opportunities to strengthen and expand our creator ecosystem. What Success Looks Like

During your first year, you will:

• Build a scalable network of high-quality creators.

• Ensure campaigns consistently have access to the right creators.

• Improve campaign performance through structured experimentation.

• Build repeatable processes that support the company's continued growth.

• Establish long-term partnerships that creators genuinely value.

What We're Looking For

Must Have

• Experience working with game developers, creators, or gaming communities.

• Excellent relationship-building and communication skills.

• Strong ownership and execution skills.

• Experience working in fast-paced environments.

• Hands-on experience designing, running, and analyzing experiments to improve game performance or creator outcomes (e.g. monetization, LiveOps, game economy, growth, product optimization, or similar).

• Fluent English.

Nice to Have

• Experience with creator or developer outreach.

• Familiarity with UGC gaming platforms.

• Technical background or experience working closely with engineering teams.

• Previous startup experience.

Why Join ReachPlayers?

• Own a core business function from day one.

• Work directly with the leadership team.

• Shape how we build and scale our creator ecosystem.

• Have a direct impact on the success of every campaign we launch.

Location

Hybrid position - 3 days per week from our office in Sarona, Tel Aviv.